Flat6Labs: Global Brand Communication
Problem & Audience
Problem & Audience
Managing brand communications across international summits, regional Demo Days, and venture wrap-up reports often introduces visual fragmentation. Flat6Labs required a unified visual framework to represent its portfolio startups across premier global tech stages including Web Summit, LEAP, and VivaTech.
Managing brand communications across international summits, regional Demo Days, and venture wrap-up reports often introduces visual fragmentation. Flat6Labs required a unified visual framework to represent its portfolio startups across premier global tech stages including Web Summit, LEAP, and VivaTech.
Managing brand communications across international summits, regional Demo Days, and venture wrap-up reports often introduces visual fragmentation. Flat6Labs required a unified visual framework to represent its portfolio startups across premier global tech stages including Web Summit, LEAP, and VivaTech.
Client
Client
Flat6Labs (In-House)
Flat6Labs (In-House)
DELIVERABLES
DELIVERABLES
Global Key Visuals Summit Collateral Social Campaigns Data Carousels
Global Key Visuals Summit Collateral Social Campaigns Data Carousels
Year
Year
2023 - Present
2023 - Present
Role
Role
Senior Creative Designer (Brand Systems)
Senior Creative Designer (Brand Systems)
Role & Design Process
Role & Design Process
I established a modular graphic design system anchoring our core identity while adapting seamlessly to international contexts. By balancing structured layout grids, bold typography hierarchy, and customized artwork, I created scalable templates for multi-slide data carousels, summit collateral, and digital promotional campaigns.
I established a modular graphic design system anchoring our core identity while adapting seamlessly to international contexts. By balancing structured layout grids, bold typography hierarchy, and customized artwork, I created scalable templates for multi-slide data carousels, summit collateral, and digital promotional campaigns.
Solution & Outcome
Solution & Outcome
The resulting system standardized visual communication across all regional and international channels. Aligning touchpoints under a high-contrast visual language strengthened Flat6Labs' brand equity among global investors, venture partners, and international startup delegations.
The resulting system standardized visual communication across all regional and international channels. Aligning touchpoints under a high-contrast visual language strengthened Flat6Labs' brand equity among global investors, venture partners, and international startup delegations.
